Tag Archives: st louis video production company

Tutorial and instructional videos provide customers with the best possible experience by getting in front of any questions or confusion.

Leveraging tutorial and instructional videos, businesses can create a more seamless customer experience and provide a valuable resource to their customers.

Tutorial and instructional videos are powerful tools for businesses to use to provide an enhanced customer experience. With the help of these videos, businesses can ensure that customers have an easier time understanding and utilizing their services or products. By leveraging tutorial and instructional videos, businesses can create a more seamless customer experience and provide a valuable resource to their customers. This can result in higher customer satisfaction, increased product usage, and improved customer loyalty. Furthermore, tutorials and instructional videos can help businesses save time and money by reducing the need for customer service and support. By creating engaging and informative videos, businesses can ensure that their customers have the ultimate experience with their products and services.

What are tutorial and instructional videos?

Tutorial and instructional videos are short videos that show customers how to properly use a product or service, or how to accomplish a task. These videos can be used to provide instructions for any number of business functions, including product usage, onboarding, sales and marketing, and more. Additionally, tutorial and instructional videos can be used to help customers troubleshoot issues they may be experiencing with a product or service. Tutorial and instructional videos can be live action or animated, and can be hosted on a business’s website or a third-party video platform, such as YouTube. Tutorial and instructional videos can be used to provide a wealth of information to customers, including behind-the-scenes looks at company operations, assembly and construction processes, repair and maintenance tips, and more. Tutorial and instructional videos can vary in length and complexity and can include voiceover, graphics, and animations to help customers better understand a product or service and how to use it.

Benefits of leveraging tutorial and instructional videos

By leveraging tutorial and instructional videos, businesses can provide customers with the information they need and the resources they require to successfully use their products or services. With these videos, customers can gain a better understanding of how to use a product or service, and can have an easier time troubleshooting any issues they may be experiencing. Tutorial and instructional videos can also help businesses improve their sales and conversion rates by providing potential customers with a better understanding of what they are purchasing, and why they would want it. Tutorial and instructional videos can help reduce the need for customer support by providing customers with the information and resources they need to correctly use a product or service. By providing customers with the information and resources they need, businesses can cut down on the amount of time they spend on customer support calls and inquiries, which can save them time and money. By leveraging tutorial and instructional videos, businesses can deliver a more seamless customer experience and provide valuable resources to their customers, making the overall experience more enjoyable.

Tutorial and instructional video statistics

According to a study conducted by Animoto, 76% of consumers want more video content from businesses, and 78% of consumers view video as the best way to learn about a product or service. Additionally, the same study found that more than 70% of consumers say they have watched a tutorial or instructional video to learn how to use a product or service. Furthermore, customers are more likely to purchase from businesses that provide video content, with 80% saying they prefer to purchase from brands that use video. Furthermore, the same study found that consumers prefer video content that is between 30 and 60 seconds long, with 59% of consumers saying 30-seconds is the ideal length for a video. Another study found that video length is not the only important factor when creating video content. Rather, the study found that visual content is eight times more likely to be remembered than audio-only content. With this in mind, businesses can create visually appealing and engaging tutorial and instructional videos to help customers better understand their products or services and increase brand awareness.

St Louis Video Crew recording an instructional video for social media and the client's websites
St Louis Video Crew recording an instructional video for social media and the client’s websites

Strategies for creating tutorial and instructional videos

When creating tutorial and instructional videos, businesses should first determine what information or resources they want to provide to customers through videos. Once businesses have a list of topics, they can start brainstorming ideas for their videos. Some businesses may choose to create videos from start to finish in-house with their own employees, while others may opt to outsource video creation to a video production company. If a company chooses to outsource video creation, they should make sure that the video production company they hire understands their brand and target audience, and can create videos that meet their needs and align with their brand image. Once a business has determined how they want their videos to look, businesses can begin creating content. At this point, businesses can work with their marketing team or other relevant team members to brainstorm ideas for videos. Once ideas have been gathered, businesses can create storyboards for the videos to determine how long the videos will be, what visuals they will feature, and how they will be structured. After storyboards have been created, businesses can begin to create the videos.

Developing an effective tutorial and instructional video plan

Before businesses create any tutorial and instructional videos, they should create an overall video plan. A video plan can help businesses determine what types of videos they want to create, why they are creating the videos, and who they need to involve in the creation of the videos. When creating a video plan, businesses should consider their target audience and the demographic they are trying to reach. Additionally, businesses should consider what type of video content would be most beneficial for their customers, and whether tutorial and instructional videos would be helpful resources for their customers. Businesses can also consider what platform they want to host their videos on, as well as how they want their videos to look and sound. With a video plan in place, businesses can create effective tutorial and instructional videos that deliver the information customers need to better utilize a product or service.

Tips for creating effective tutorial and instructional videos

When creating tutorial and instructional videos, businesses should make sure that their videos are as engaging and informative as possible. To ensure that customers get the most out of their videos, businesses should consider a few key factors when creating these videos. First, businesses should keep their videos brief, keeping them under two minutes. Additionally, businesses should make sure that their videos are visually appealing, using appropriate graphics and visuals to help customers better understand the content being presented. Businesses can also incorporate humor, sound effects, and music into their videos to keep them engaging, and add variety to their videos to keep them fresh. Furthermore, businesses should make sure that their tutorial and instructional videos are catered to their target audience, making sure to use language your customers will understand, while also remaining authentic and genuine. By keeping these factors in mind when creating their videos, businesses can ensure that their videos are engaging, informative, and appealing to their customers. This will help ensure that customers get the most out of their resources, and have an easier time utilizing a product or service.

Best practices for delivering tutorial and instructional videos

Once businesses have created their tutorial and instructional videos, they should make sure that customers are able to easily find these videos. This can be done by hosting videos on a business’s website, as well as on a third-party video hosting platform. Additionally, businesses can create a video library page on their website to house all of their videos, making them easy to find and access. Hosting videos on third-party video platforms, such as YouTube, can also provide businesses with the added benefit of Google Authorship, which can help businesses build their brand. Furthermore, businesses can create playlists of their videos to help customers find videos more easily. This can be done by using keywords in the video title and description to ensure that customers can easily find videos that are relevant to them. Additionally, businesses can upload videos to relevant and popular video channels, such as YouTube. By creating and hosting tutorial and instructional videos, businesses can provide customers with valuable information and resources, while also helping themselves rank higher in search results.

Conclusion

Leveraging tutorial and instructional videos can be a great way for businesses to provide an enhanced customer experience, and deliver a seamless brand experience. With the help of these videos, businesses can ensure that customers have an easier time understanding and utilizing their products or services, which can result in higher customer satisfaction, increased product usage, and improved customer loyalty. Furthermore, tutorial and instructional videos can help businesses save time and money by reducing the need for customer service and support. By creating engaging and informative videos, businesses can ensure that their customers have the ultimate experience with their products and services.

314-913-5626
Shari Haller
St Louis Video Producer

St Louis Video Production and Photography

For internet and multimedia marketing, we believe it’s not enough to have videos only. You’ll need a comprehensive approach, which is both photography & video production services.

Our in-house videographers and photographers stand ready to help. Because that’s what we create with on a daily basis.

Every good video needs a good photo as a thumbnail to help tell and sell your story.

For these very reasons, part of our job as multimedia marketers requires us to offer professional photography and video services to help our clients stand out in the crowded world of marketing and communications media.

We own all our equipment and we’re ready to serve as quickly as you need us. Owning our own equipment allows us more flexibility in maintaining clients’ budgets.

Our personnel are on staff as a support network and resources to satisfy every production need.  Our user-friendly photography and video production kits record high-definition media and allow for HD monitoring and feedback in real-time from anywhere, including the safety and comfort of your own home, office or remote setting.

314-913-5626
Shari Haller
St Louis Video Producer

ENG / EFP Camera Crews in St. Louis

St. Louis video production crews

Our crews have worked on every type of video and film production from Interviews, Documentary Films, TV Commercials, and all types of Corporate Videos.

Director, producer, camera operator, gaffer, and sound often can be a combination of one or many people, depending on the project and the budget.

We have the people and all the gear. Cameras, lighting, and grip equipment, editing and sound equipment.

314-913-5626
Mike Haller
St Louis Video Producer

stlouisvideos@gmail.com

Webcasting and Live Streaming Video Productions

Video Streaming

Executing a multiple camera shoot with the SlingStudio Hub gives you the freedom to wirelessly connect multiple video sources for recording, streaming, or live switching. The compact, lightweight enclosure houses all the recording, streaming, and wireless tasks, while the production can be live-switched from an iPad or Mac running the Console app.

Our video crew is a national provider of video production services, ranging from web video creation like virtual tour videos and company profiles to commercial and corporate video production.  We also are licensed drone pilots and offer live video streaming.

314-913-5626
Mike Haller
St Louis Video Producer

Corporate Commercial Video Production

Video has become one of the most effective way to connect with an audience and convey messages and ideas.  Our creative video team has been helping companies and brands communicate their message through corporate video production for nearly a decade.

While corporate video production has a long, tainted history of being boring, ugly, and at unappealing, we bring a new approach. We care about our work immensely; how it’s received, how it looks, and most importantly, how it performs. We pride ourselves on being ground-breaking, creative, and contemporary. We understand more than just lighting, but most corporate video production companies don’t even go that far.

We don’t just make cool videos, we also know how to effectively distribute your video across channels and platforms – we are experts in video search engine optimization. We have a deep understanding of the web, social media and related technologies; the possibilities are endless. We stay current and we know what we are talking about.

We are an award-winning video production company based in St Louis, Missouri, offering creative development, video production, photography, and post-production services worldwide. Our clients include global brands, fortune 500 companies, agencies, small businesses, nonprofits, authors, education, government, marketing firms, and more.

314-913-5626
Mike Haller
St Louis Video Producer
mikeh@hallerconcepts.com

Video is Critical for Quality Content Marketing

Content marketing was the buzzword of 2013, resulting in marketers scrambling to create engaging guides, e-books, white papers, infographics, and blog posts to attract and retain customers. This year the trend continues, but something has changed – we’re seeing the power of video take hold and dominate the content marketing space. It seems to be the new black!
The reason behind this trend is video’s potential to reach and connect with millions of viewers worldwide. With video, the message is immediate, interactive and influential – something that a page of text is not.

Video is often the preferred method of communication for consumers, with video accounting for 78% of online traffic. This number continues to rise, with Cisco predicting that video will account for 84% of all Internet traffic by 2018.  If this prediction isn’t convincing enough, here are 4 more reasons why any business, regardless of size and budget, should use video in their content marketing strategy:

Video content is faster to produce than an online guide or e-book.
There’s this perception out there that producing a video is difficult and time-consuming. Speaking from experience, I can tell you that it’s easier to create a 30 second piece of video content than it is to outline, research, write, edit, design and publish a decent e-book, and less expensive at the end of the day. Imagine a video for every landing page, email or campaign. It’s possible.

Video production is totally scalable.
Innovations in scalable video production methods have made it quick and easy for businesses to order professionally shot and produced video content, in any style, for any location, in any volume – and not pay through the roof! The days of contracting large agencies (and incurring large agency fees) to produce video content in volume are gone for good.

Video is great as a content amplifier.
Written content isn’t going anywhere but the way that it’s promoted is starting to change. Try using a short, 15-30 second video to promote your next guide, white paper or e-book. Include the video in emails, on your guide’s landing page and in your social channels. You’ll see higher CTRs in your email campaigns—Zapier saw a 300% increase after including a video—and higher conversion rates for your guide as well.

Producing video content and integrating into campaigns has never been easier. Marketing automation platforms like Marketo have made it easy for marketers to incorporate video into content marketing and lead nurturing efforts. But until recently, the video production piece has always been left out of these platforms because traditional video providers face challenges of volume and reach – meaning they would be unable to service a large and geographically-distributed customer base. By adding video production apps like Scalable Video to their platforms, marketing automation companies can now enable businesses to order the production of video ads and custom video content shot anywhere in North America, efficiently add these videos to email and landing pages, track their results, and feed lead nurturing efforts.

Video: The Future is Now
No longer is video reserved for when viewers have the time to sit down, download and relax. Now over 9 in 10 consumers are watching online video on their mobiles, tablets, laptops and desktops, with 40% of 18-24 year olds watching video more than 10 times per week. Because of this, businesses need to make sure their marketing strategy falls in line with what consumers want – and it is clear that consumers want video! With video being a clear winner in generating responses and shares, it’s time to consider how you can include video in your content marketing tactics. Could your next blog post be conveyed as a video instead of written words? Or maybe a case study?
If your business hasn’t already begun implementing its video marketing strategy, you’re falling behind. So sit down, start planning, find your video production partner and start filming, because now is the time to start!

314-892-1233
Rob Haller, St Louis Video Producer
St Louis Video Producer
robh@hallerconcepts.com

Corporate Video Production | Saint Louis Producers

We produce all type of videos about awards recognitions, demonstrations, professional lectures, non-profit events, music videos to raise funds and awareness, photo slideshows of retirees and recognizing excellent staff members, and training of standardized procedures.

St Louis Video Production Services, Rob Haller, St Louis Video Producer and Photographer, 314-892-1233. robh@hallerconcepts.com Saint Louis, Missouri, USA

video production saint louis | post production

Professional video and film production for your product, services or organization.
Find the Unusual Point of View

No one knows your products better than you. However, nothing is better than a video shoot to bring out special features of your product that may surprise even you. We always look and create unusual angles, some can be close ups, but always we look for unique points of view. Accentuate particular angles. Have fun! You never know what angle will end up revealing the most impressive or attractive tale, so test different options. We help tell your story with the digital video images we capture.
St Louis Video Production Services, Rob Haller, St Louis Video Producer and Photographer, 314-892-1233. robh@hallerconcepts.com Saint Louis, Missouri, USA
St. Louis Video Production
Camera Equipment
Lighting and Grip
Props and Set Preparation
Sound Recording
Sets Build Out
Stage Set Up
Stage – Set Painting
Stage Tear Down
Transportation
Talent – Wardrobe – Make Up
Special Effects

St Louis Video Post Production
HD Digital Editing
Video Effects and Graphics
Color Correction
Video Animation
Compositing
Digital Media Authoring
Audio Recording Studio
Sound Mixing/Design
Duplication/Replication

St Louis Video Production Services, Rob Haller, St Louis Video Producer and Photographer, 314-892-1233. robh@hallerconcepts.com Saint Louis, Missouri, USA

st louis corporate video | post production | video services

Corporate videos play a crucial role on websites, at trade shows, and in the training and professional development of employees.

When deciding to invest in corporate videos, you want to be certain that the results will be perfect. We have a proven process for video production that includes the insight and preparation required to make the most of your video investment. Our production process takes every detail into account and includes as much time as necessary to get acquainted with your organization to ensure that we truly capture the essence of the company in your videos.

Our St Louis video editing team will skillfully edit your video, using the most up to date, top of the line editing tools, to create a high-quality marketing tool that is sure to impress.

Upon final video production, the editing work begins, visual graphics, audio, music and additional effects are added and submitted for your approval.

 

Shari Haller

314.913.5626

mikeh@hallerconcepts.com

st louis video production company | st louis video production | employee communication video

Clients turn to us to handle their video communication needs. From Video Search Engine Optimization, to embedding metadata in the video, to encoding and distribution, we provide an end-to-end solution for your video.

From the initial concept through scripting, shooting, editing and delivery, our team is ready to ensure we meet your goals, on time and on budget.

Here is a video delivered by the CEO of a large St Louis corporation discussing employee communications.  The taping was conducted at the client location, edited the very next day and posted to the company website and their YouTube channel.

Shari Haller

314.913.5626

mikeh@hallerconcepts.com